As Gatorade approaches its 60th birthday, the brand is staying spry, branching out into new categories from unflavored water to energy drink mixes. Since its founding in 1965, Gatorade has been the dominant sports drink. It accounted for 63.5% of the U.S. sports drink market in 2023, according to Euromonitor International data. Owner PepsiCo’s archrival Coca-Cola takes the second and […]
Gatorade expands into new products including plain water
Hyundai’s Genesis brand is a dark horse in U.S. luxury vehicle market
NEW YORK — When Hyundai Motor launched its Genesis luxury brand domestically in 2016, many were skeptical the South Korean automaker — recognized mainly for budget vehicles at the time — knew what it was doing. Among the skeptics were auto industry veterans Randy Parker and Claudia Marquez. Both were working for Nissan’s luxury Infiniti brand at the time and […]
Vanguard voting for Iger over Peltz in Disney proxy fight: report
Bob Iger, CEO of The Walt Disney Company, speaks during the grand opening ceremony of Shanghai Disney Resort’s Zootopia-themed attraction at Shanghai Disney Resort on December 19, 2023 in Shanghai, China. Visual China Group | Getty Images Disney’s largest shareholder, index fund manager Vanguard, plans to support management over Nelson Peltz’s Trian Partners in Wednesday’s board vote, Bloomberg News reported […]
Dana Walden could defy critics and make history
Dana Walden, co-chair of Disney Entertainment Rich Polk | Getty Images In 1994, a captain of the media and entertainment industry saw something in Dana Walden that made him think she was capable of a bigger role. Thirty years later, that may happen again. That first time, the executive was Peter Chernin, then president of 20th Century Fox Filmed Entertainment […]
Toyota weighing electric, plug-in Tacoma and Tundra pickups
2024 Toyota Tacoma Trailhunter Toyota NEW YORK — Toyota Motor is evaluating an expansion of its U.S. truck lineup that could include all-electric or plug-in hybrid electric versions of its Tacoma and Tundra pickups. Jack Hollis, executive vice president of Toyota Motor North America, said the Japanese automaker is assessing its options to determine what makes the most sense based […]
FDA approves NASH liver disease drug from Madrigal Pharmaceuticals
In this photo illustration, the Madrigal Pharmaceuticals logo is displayed on a smartphone screen. Rafael Henrique | SOPA Images | Lightrocket | Getty Images The Food and Drug Administration on Thursday approved the first-ever treatment for a common and potentially deadly form of liver disease that affects millions worldwide. The FDA’s decision means Madrigal Pharmaceuticals has succeeded in a disease […]
EV euphoria is dead. Automakers trumpet consumer choice in U.S.
Although consumer demand for EVs hasn’t shown up in the way executives had expected, sales of the vehicles are still predicted to increase in the years to come. Andrew Merry | Moment | Getty Images DETROIT — The buzz around electric vehicles is wearing off. For years, the automotive industry has been in a state of EV euphoria. Automakers trotted […]
Pfizer is betting big on cancer drugs after Covid decline
Nurphoto | Nurphoto | Getty Images Pfizer is ready to move on from Covid. Now, the company is betting on cancer drugs to help it regain its footing after a rocky year marked by the rapid decline of its Covid business. It just might take a while before that bet pays off. Pfizer pitched its deeper push into oncology during […]
Novo Nordisk Wegovy approved for cutting heart disease risks
Injection pens of Novo Nordisk’s weight-loss drug Wegovy are shown in this photo illustration in Oslo, Norway, Nov. 21, 2023. Victoria Klesty | Reuters The Food and Drug Administration on Friday approved Novo Nordisk‘s blockbuster weight loss drug Wegovy for use in slashing the risk of serious cardiovascular complications in adults with obesity and heart disease. Millions of patients already […]
Mattel Barbie strategy can revitalize American Girl, Fisher-Price, CEO says
Margot Robbie is Barbie in Warner Bros.’ “Barbie.” Warner Bros. If there’s one thing Mattel CEO Ynon Kreiz wants shareholders to take away on Thursday, it’s the power of Barbie. As the toymaker faces activist pressure from Barington Capital, particularly around its strategy with the Fisher-Price and American Girl brands, it’s putting forth Barbie as a blueprint of what’s possible […]